Corinne Keer

Hi, hello there — nice to meet you!

If you’ve reached this page, it’s because you’re looking for a copywriter. But, let’s be honest—you’re probably looking for more than that. You’re probably looking for a customer-focused creator who makes strategic choices, collaborates well with cross-functional stakeholders, and applies a data-driven mindset to her work.

Curious and versatile, I do the above. Over 6+ years, I’ve learned how to harness my curiosity and communication skills to:

  • Write compelling long- and short-form copy

  • Developed new SEO approaches

  • Plan content campaigns

  • Optimize user flows and experiences

My approach to work is simple. Let’s figure out what needs to be done, and let’s do it! With experience in multiple startups across various industries, I quickly acclimate to a brand’s specific tone, adapt to shifting priorities, and meet every deadline, every time.

Samples

  • I have experience developing an email marketing strategy, and I’ve used both Hubspot and Mailchimp to execute campaigns and analyze their results.  

    I’ve built out an email marketing calendar and collaborated with a designer to create impactful emails with compelling subject lines and preview text to improve open rates and encourage the audience to take action.

    An example of a marketing email I created can be found here. An example of a welcome email series I ran can be found here.

  • I’ve written and edited high-quality content across various formats, including blog posts, webpages, FAQs, and sales materials for guests. 

    My favorite part of writing is the process of organizing information into a digestible, concise format. In my current role, I’ve used this strength to create well-researched travel itineraries, which requires a keen eye for detail and a descriptive flair. I’m currently obsessed with going on this Corsica trip. The Alps are also high on my bucket list.

  • I have conducted structured discovery calls, performed comprehensive SEO audits, and crafted conversion-focused content strategies. I’ve performed keyword research at multiple jobs and optimized SEO for web page titles, Facebook/Google ads and blog articles, leading to greater site engagement. 

    My goal is to enhance the value, visibility, and effectiveness of a site’s content.

  • I’ve collaborated with a print and design team to create multiple ads for Travel Magazines such as Virtuoso and TLN. I’ve also written and proofread for in-home marketing catalogs.

    These projects are exciting, creative exercises with the freedom to come up with attention-grabbing taglines and enticing copy.